Zero to 100,000: Social Media Tips and Tricks for Small Businesses (Eiji Yamane's Library) by Sarah-Jayne Gratton & Dean Anthony Gratton
Author:Sarah-Jayne Gratton & Dean Anthony Gratton
Language: eng
Format: epub
Publisher: Que Publishing
Published: 2012-09-29T04:00:00+00:00
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12. Step 3: It’s Who You Know—Finding and Attracting the Influencers
The next step to social media success is finding and attaching yourself to key influencers. If you get the respect of well-known social media voices behind you, you’re already assured a strong following. But how do you know who the influencers are in social media, and after you find out, how do you hunt them down?
Let’s get started by defining exactly what we mean by influence in social media terms.
All That Glitters Isn’t Gold
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